Global Veterinary Services Market Outlook 2024–2031: Growth Drivers, Trends, and Regional Analysis
The global veterinary services market is witnessing steady expansion, driven by rising pet ownership, increased awareness of animal health, and growing demand for livestock healthcare services. Veterinary services play a critical role in ensuring animal welfare, improving food safety, and preventing the spread of zoonotic diseases. As companion animals are increasingly treated as family members and livestock productivity becomes a priority for food security, the demand for advanced veterinary care continues to rise worldwide.
The global veterinary services market size was valued at USD 123.44 billion in 2023, which is estimated to grow to USD 131.11 billion in 2024 and reach USD 212.25 billion by 2031, growing at a CAGR of 7.12% from 2024 to 2031. This growth reflects increasing investments in veterinary infrastructure, expanding diagnostic capabilities, and the integration of digital technologies in animal healthcare.
Veterinary Services Market: Key Highlights
The veterinary services market is evolving rapidly, supported by advancements in medical technologies, improved diagnostic tools, and growing expenditure on animal health.
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Rising pet adoption across urban households is increasing demand for preventive care, diagnostics, and surgical services
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Expansion of commercial livestock farming is driving demand for herd health management and disease prevention
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Growing awareness of zoonotic diseases is encouraging regular veterinary consultations
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Technological advancements such as telemedicine, AI-assisted diagnostics, and digital health records are transforming service delivery
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North America and Europe dominate the market due to advanced veterinary infrastructure, while Asia-Pacific is emerging as a high-growth region
Veterinary Services Market Drivers and Emerging Trends
Market Drivers
Rising Pet Ownership and Humanization of Pets
The increasing number of households adopting companion animals is one of the strongest drivers of the veterinary services market. Pets are increasingly viewed as family members, leading to higher spending on routine check-ups, vaccinations, diagnostics, dental care, and specialty treatments.
Growth in Livestock Population and Food Demand
With global population growth and rising demand for meat, dairy, and animal-derived products, livestock health management has become critical. Veterinary services play a key role in improving animal productivity, reducing mortality rates, and ensuring compliance with food safety regulations.
Increasing Awareness of Animal Health and Welfare
Public awareness regarding animal welfare, disease prevention, and ethical treatment is increasing globally. Governments and animal welfare organizations are promoting vaccination programs, preventive healthcare, and regular veterinary monitoring.
Rising Incidence of Zoonotic Diseases
Diseases that can be transmitted from animals to humans, such as rabies, avian influenza, and brucellosis, have heightened the importance of veterinary surveillance. Veterinary services are essential for early diagnosis, disease control, and outbreak prevention.
Technological Advancements in Veterinary Medicine
Modern veterinary services now incorporate advanced imaging, laboratory diagnostics, minimally invasive surgeries, and digital health monitoring tools. These innovations improve treatment outcomes and increase the efficiency of veterinary practices.
Emerging Trends
Veterinary Telemedicine and Digital Consultations
Tele-veterinary services are gaining popularity, especially for follow-up consultations, behavioral guidance, and preventive care. This trend improves accessibility in remote and underserved regions.
Specialized and Advanced Care Services
There is increasing demand for specialized services such as oncology, orthopedics, dermatology, cardiology, and rehabilitation therapy for animals.
Preventive and Wellness-Based Care Models
Veterinary clinics are shifting toward preventive care models that include wellness plans, regular screenings, and nutrition counseling to reduce long-term health risks.
Integration of AI and Data Analytics
AI-powered diagnostic tools, predictive analytics, and electronic medical records are enhancing accuracy and decision-making in veterinary practices.
Expansion of Corporate Veterinary Clinics
Large veterinary service chains are expanding their networks through acquisitions and partnerships, improving service standardization and access to advanced treatments.
Why Veterinary Services Market Research Matters
A comprehensive understanding of the veterinary services market is essential for veterinary clinics, hospitals, pharmaceutical companies, livestock producers, and policymakers. Market research provides insights into evolving consumer behavior, technological advancements, regulatory frameworks, and regional growth opportunities.
The report helps stakeholders identify emerging trends, optimize service offerings, and plan strategic investments. It also supports decision-making related to clinic expansion, digital adoption, and workforce development.
Competitive Landscape: Leading Players in the Veterinary Services Market
The veterinary services market is moderately fragmented, with the presence of independent clinics, specialty hospitals, and corporate veterinary chains. Key players focus on expanding service portfolios, improving diagnostic capabilities, and enhancing client experience.
Some prominent players include:
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Mars Veterinary Health
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CVS Group
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National Veterinary Associates (NVA)
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VetPartners
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AniCura
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Banfield Pet Hospital
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VCA Animal Hospitals
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Greencross Vets
These companies are investing in technology adoption, staff training, and geographic expansion to strengthen their market presence.
Market Segmentation Analysis
By Service Type
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Preventive Care (vaccination, wellness exams)
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Diagnostic Services
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Surgical Services
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Therapeutic Services
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Others
Preventive care services account for a significant share due to growing awareness of early disease detection and routine health monitoring.
By Animal Type
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Companion Animals
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Livestock Animals
Companion animals dominate the market share due to higher per-animal spending, while livestock services remain crucial for large-scale animal health management.
By Service Provider
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Veterinary Clinics
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Veterinary Hospitals
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Mobile Veterinary Services
Veterinary clinics remain the most common service providers, while mobile services are gaining traction in rural and remote regions.
Veterinary Services Market Future Outlook and Opportunities
The future of the veterinary services market looks promising, supported by technological innovation, rising disposable income, and increasing focus on animal welfare. Opportunities lie in expanding services in emerging economies, integrating digital health solutions, and offering specialized treatments.
Key growth opportunities include:
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Expansion of tele-veterinary platforms
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Increasing demand for advanced diagnostics and specialty care
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Growth of pet insurance supporting higher service utilization
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Government initiatives supporting livestock health programs
As awareness and affordability improve, veterinary services are expected to become more accessible and comprehensive.
Regional Analysis of the Veterinary Services Market
North America
North America holds a leading share in the veterinary services market due to high pet ownership rates, advanced healthcare infrastructure, and strong presence of corporate veterinary networks. The United States dominates the regional market.
Europe
Europe follows closely, driven by strict animal welfare regulations, growing pet insurance adoption, and advanced veterinary education systems. Countries such as Germany, the UK, and France are major contributors.
Asia-Pacific
Asia-Pacific is expected to witness the fastest growth during the forecast period. Rising urbanization, increasing disposable income, and growing awareness of animal health in countries like China, India, and Japan are driving market expansion.
Latin America
The market in Latin America is growing steadily, supported by expanding livestock farming and improving access to veterinary care in countries such as Brazil and Mexico.
Middle East & Africa
The Middle East & Africa region shows moderate growth potential, driven by livestock healthcare demand and gradual development of veterinary infrastructure.
Veterinary Services Market Outlook: 2024–2031
The global veterinary services market is set to grow steadily over the coming years as animal health becomes a global priority. Increasing pet adoption, rising livestock productivity demands, and technological advancements are reshaping the industry landscape.
With the market projected to reach USD 212.25 billion by 2031, veterinary services will continue to play a vital role in public health, food safety, and animal welfare. Stakeholders who embrace innovation, preventive care models, and digital transformation will be best positioned to benefit from this growing market.
